Navigator
Proven framework for health organizations, helping operators implement solutions that give visibility to its leaders, and drive efficient acquisition of patients and clients without the need for additional headcount.
Why Navigator?
Navigator helps healthcare companies make quantifiable improvements to intake and marketing automation, along with greater visibility of the end-to-end patient journey to deliver proven financial results. We bring an established process, and the necessary guard rails to deliver performance on budget, while mitigating risks. Works optimally in both B2C and B2B applications.
How Does It Work?
Navigator is not a piece of software, but a framework to modernize your patient intake process, create visibility to KPIs, or simply utilize marketing automation to better run campaigns. Whether you’re a specialty healthcare provider or a biomedical startup, Navigator can be customized for your needs. Need to stand-up a fully-automated operations and marketing solution to integrate with an EMR? Or just looking for a basic platform to communicate with key stakeholders, like potential investors and clinician partners? Smaller projects start for as little as < $5,000 (Navigator Connect).
Who Is This For?
Not all healthtech projects are the same, nor is Navigator a one-size-fits-all tool. We’ve customized our framework to fit all needs and budgets, which typically fall into one of three use cases:
Navigator CORE - The full expression of the framework, Core is built for larger health orgs and MSOs that need maximum scale.
Navigator ESSENTIALS - Provides the right amount of structure for growth teams and MSOs needing clarity, not over-engineering.
Navigator CONNECT- Basic B2B segmentation and outreach perfect for life sciences and referral-driven provider organizations.
The Framework
While not all steps are required for every project, the full framework stages and key deliverables include:
Needs Assessment & Goal Alignment
Patient Communication Journey Mapping
CRM/Automation Vendor Evaluation, Scoring Matrix, and Selection:
CRM/Marketing Automation Implementation
Why Do This?
The benefits of marketing automation and an improved patient intake process can reverberate across the organization. Here are just a few key reasons to consider a project:
Faster conversion from lead to patient
Greater paid media efficiency
Enhanced patient check-in and experience
Improved clinician productivity and morale
Higher patient show rates
Consistent KPI visibility across the organization
Understand signals from key constituents
Ready To Start?
Want our free White Paper with details around each step of the framework? Simply fill out our form, and we’ll send it to you. No pestering barrage of phone calls, we promise.
Want to schedule a 45-minute call for some free advice on your situation? Happy to do that with no further obligation.
Interested to learn more, but not ready to reach out? Sign-up for our email list, and we’ll send you our monthly newsletter, Healthcare Efficiency Hub, with tips and resources on how to bring efficiency and scale to your organization.